The 98th edition of the Macy's Thanksgiving Day Parade is set for Thursday. NBC will once again be the official broadcast home of the parade and best place to watch from the comfort of your couch.

NBC Inks 10-Year Deal for Macy’s Thanksgiving Day Parade Rights. The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Latest news and live updates on the Macy’s Thanksgiving Day Parade. Follow the floats, Broadway performances, live musicians, marching bands and more.

NBC and Macy's have agreed to a 10-year rights deal that also includes a new ... The Macy’s Thanksgiving Day Parade drew its biggest audience on record with 31.7M people tuning in across NBC and ...

Macy's is promising its largest Thanksgiving Day parade yet, exactly 100 years after the tradition first started. Here's a look at what to expect and how to watch.

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The Macy's Thanksgiving Day Parade, Countdown to Macy's Thanksgiving Day ...

NBC may be forced to swallow triple the yearly fees it has been paying to hold onto the broadcast rights for the Macy’s Thanksgiving Day Parade, according to a report.

The 2024 Macy’s Thanksgiving Day Parade will air on NBC and Peacock on Nov. 28 from 8:30 a.m. to noon in all time zones, followed by an encore presentation at 2 p.m. ET/PT.

About to observe its 98th celebration, the Macy’s Thanksgiving Day Parade is an American institution. Known for its high-flying balloons, intricately designed floats, A-list celebrity ...

The 98th Macy’s Thanksgiving Day Parade will be broadcast from 8:30 a.m. until noon ET on Thursday, Nov. 28. The parade begins on Manhattan’s Upper West Side and ends at Macy’s Herald Square ...

The Macy’s Thanksgiving Day Parade, while in its 98th year running, has been televised since 1948. There were only two years the parade was not held. It was suspended from 1942-1944 to conserve ...

The 2024 Macy’s Thanksgiving Day Parade airs on NBC and Peacock on Nov. 28 from 8:30 a.m. to noon in all time zones, followed by an encore presentation at 2 p.m. ET/PT.