In a move that has stirred significant attention, the U.S. administration, led by President Donald Trump, granted TikTok a 75-day extension in January to comply with a law mandating either its sale or ban.

TikTok didn't invent doomscrolling, but it popularized it with an addictive design. The algorithm works overtime to learn what kind of content you like, what videos you watch fully, which ones you skip,

Every social media service wants a chunk of TikTok's US customers. Meta - the Chinese-owned service's biggest rival - is fighting that battle on several fronts.