A Norwegian payment app called Vipps is the first service to take advantage of a new, more open iOS ecosystem thanks to EU regulations. Starting today, Norwegians can use Vipps for tap-to-pay transactions and online payments, and they can even set the app as the default payment option on their iPhones, as reported by MacRumors.

Norwegian payments provider Vipps has introduced the Apple Pay alternative for iPhone users. It is claimed that Vipps has become the first company globally to introduce a competing solution to Apple Pay on the iPhone,

Norwegian payment service Vipps has become the world's first company to launch a competing tap-to-pay solution to Apple Pay on iPhone,

Apple finally offered third-party developers access to its Near-Field Communication (NFC) technology. Not only are iPhone users in the EU receiving access, but other regions can also leverage this technology.

By introducing its new NFC-enabled tap-to-pay 'MobilePay’ feature, Norwegian-based Vipps has become the world’s first alternative to Apple Pay for iPhone.

Vipps takes on Apple Pay by using iPhone's NFC tech, offering a local bank integration. It's game on as other EU rivals prepare to launch alternatives.

A Norwegian firm has become the first to take advantage of the EU law that required Apple to allow Apple Pay rivals to use its iPhone NFC technology.

Mobile payments service Vipps Mobile Pay has launched an alternative payment technology to Apple Pay on iPhone in a world-first move

Apple has announced Tap to Pay on iPhone in the UAE, allowing independent sellers, small merchants, and large retailers in the country to