Cracker Barrel's attempt to rebrand its corporate logo spurred a viral backlash, prompting the company to backtrack. It occurred as the company's leaders were attempting to address the restaurant ...

Cracker Barrel will keep its old logo used since 1977, the company announced Tuesday, after customers caused an online uproar about the restaurant's new text-only logo last week. "We thank our guests ...

Cracker Barrel’s new logo — seemingly under attack from all corners — has even drawn the scorn of San Antonio activist investor Sardar Biglari’s restaurant chain Steak n Shake. Steak n Shake’s X ...

Steak 'n Shake attacked Cracker Barrel on social media over a controversial rebranding that eliminated its iconic logo, ...