NEW YORK - AUGUST 2: A Gillette advertisement featuring English soccer star David Beckham hangs in Times Square August 2, 2004 in New York City. (Photo by Stephen Chernin/Getty Images) The stock ...
In an effort to prove its commitment to safe and transparent advertising for users and businesses, Google announced the launch of the Ads Transparency Center and the release of the 2022 Ads Safety ...
Are you a print subscriber? Activate your account. By Ad Age Staff - 18 min 9 sec ago By Tim Nudd - 1 hour 33 min ago By Tim Nudd - 3 hours 6 min ago By Brandon Doerrer - 3 hours 36 min ago By Jack ...
Fifty-seven percent of characters in advertisements across 2021 and 2022 were women, while 43% were men, according to the “Gender in Advertising 2023 Report” from CreativeX. In 2022, men were cast in ...
Hampered by a weaker fourth quarter, podcast ad revenue reached $1.8 billion in the U.S. during 2022, falling short of IAB's forecasts of $2.1 billion for the year. By J. Clara Chan Digital Media ...
After declining precipitously in 2020 due to the disruption of the COVID-19 pandemic, digital out-of-home ad spending rebounded in 2021 and 2022, reaching all-time highs last year in both the U.S. and ...
If you saw any of your Google ads blocked or suspended in 2022, you may have been caught up in Google’s massive sweep to combat harmful and misleading content, protect user privacy, and maintain ad ...
Political ad spending during this midterm season is projected to be the most expensive on record, surpassing the 2022 cycle by roughly $2 billion. Spending on connected TV, or CTV, which covers any ...
Instacart made $740 million in ad revenue in 2022, a 30% increase over 2021. Surging ad business. The Information reported: “The grocery-delivery firm’s ad revenue totaled about $740 million last year ...
Slow growth beats no growth. US digital ad revenue growth slowed in 2022 compared to 2021, when revenues skyrocketed 35.4% YOY as the economy roared back from the depths of the COVID-19 pandemic. Yet ...