Dallas’ downtown convention center will be the official broadcast hub for the 2026 FIFA Men’s World Cup, soccer and city officials announced Wednesday. The Kay Bailey Hutchison Convention Center will host FIFA’s International Broadcast Center with setup for the summer tournament expected to start in January 2026.

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The city's "Sonic ID" will be a remix of the official 2026 FIFA World Cup theme song, infused with a distinct rhythm, vibe and cultural essence of DFW.

FIFA World Cup International Broadcast Center is coming to Texas, and will take place at Kay Bailey Hutchison Convention Center in Dallas.

The City of Dallas has secured FIFA's International Broadcast Center for the 2026 World Cup. The IBC will be located in the Kay Bailey Hutchison Convention Center and serve as home base for thousands of television and radio reporters from around the world.

Dallas will host the International Broadcast Center for next year’s FIFA World Cup, making the Texas city the tournament’s media hub as well as the site of nine games – more than any other location.

Dallas will host the International Broadcast Center for the 2026 FIFA World Cup, bringing significant economic benefits. The center will accommodate 3,000 to 5,000 broadcasters and staff, with $15 million in improvements at the Kay Bailey Hutchison Convention Center.