According to the National Library of Medicine, ASMR is a newly coined abbreviation for "Autonomous Sensory Meridian Response." Colloquially, ASMR is also known as “brain tingles." It is used to ...

Now and then, before I settle down for some shut-eye, I insert my earbuds and let a YouTube video massage my brain. It isn’t long before my heartbeat and breathing slow down, even as I begin to feel ...

Julie Luther, founder of Soft Touch ASMR Spa in Pasadena, gives the author an ASMR massage. I've never felt weird about paying strangers to touch me. Massages, facials, martial arts — it's all just ...

Various techniques can be implemented when giving a foot massage, including toe bends, knuckle work, and gentle rotations. Potential benefits of these massages include aiding relaxation and improving ...

ASMR is described as a tingling sensation experienced in the head and neck that is triggered by certain sounds. The campaign, conceptualised by The Loft, Publicis Conseil, features ASMR Zeitgeist ...