I thought 600 rubber bands would be more than enough to keep my eight-year-old busy this summer making the modern-day version of friendship bracelets with her new Rainbow Loom. If you don't know what ...

Do you have a Rainbow Loom? If not, then you need to get going on this because it is the biggest thing in middle school fashion right now. Rainbow Looms are used to make bracelets from rubber bands.

A girl works on a Rainbow Loom at her home in Wichita. The toy, engineered by two former Wichita State students, has become wildly popular and inspired several copycat versions. Travis Heying File ...

A company that sells Rainbow Loom, a toy that transforms colorful rubber bands into intricate bracelets, key chains, rings and accessories, rose from humble beginnings to a profitable pop culture ...

A series of patent infringement lawsuits may finish weaving their way through the courts soon as Choon's Design LLC readies a new tactic for coping with knockoff products. The Wixom, Mich.-based maker ...

More than 500 kids and adults built a 23,760-foot-long Rainbow Loom chain Saturday in Tustin in an attempt to set a Guinness world record. Eager participants braved the rain to help Max Wilford, a ...

I was delighted to see the Duchess of Cornwall wearing a Rainbow Loom bracelet on her Canadian tour (pictured below). Since Camilla is the grandmother of a seven-year-old girl, my suspicions are that ...

"My daughter, Stella, has become an avid fan of making the rubber band bracelets. She recently started selling her bracelets and even some dog collars to family, friends and neighbors to raise money ...

More than 500 kids and adults built a 29,040-foot-long Rainbow Loom chain in Tustin on Saturday in an attempt to set a Guinness world record. Eager participants braved the rain to help Max Wilford, a ...