American Girl marks its 40th anniversary after five quarters of sales growth, but revenue remains far below its peak as ...

Which ‘Frozen’ doll is best? Among the slew of themed toys, shoppers can choose from many dolls based on the beloved characters featured in the “Frozen” movies. From human characters Elsa, Anna and ...

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

Each time American Girl debuts a new doll, eager fans want one. Maybe not this time. She's beautiful. Blindingly so. But she'll be hard to get and she's pricey because Mattel announced they've ...