Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...

Virtual reality (VR), in the form of a 3D digital simulation you can visit using high-tech equipment, has been around for decades—in the movies, at least. In the real world, the reality of convincing, ...

My virtual Scott Stein persona is hauntingly real, spatial scenes feel like living 3D memories and even the experience of sticking widgets to virtual walls – and virtual windows – is better than I ...

Apple has trademarked the names of Apple Reality One and Reality Pro, possibly for the upcoming mixed reality headset. Meta virtual reality will be more open & cheaper than Apple's solution. Meta will ...

UNITED STATES OF AMERICA, January 17, 2023 /EINPresswire.com/ -- With Apple finally wading into the murky waters of the Virtual & Augmented Reality space, can we ...

Samsung will launch its extended reality headset this year, a spokesperson for the company told CNBC on Tuesday. The device, dubbed Project Moohan, is Samsung's answer to Apple's $3,500 Vision Pro, ...

Apple Might Not Build New Augmented Reality Glasses After All Your email has been sent The Apple Vision Products Group tried to pair lightweight glasses with first the iPhone and then the Mac. Apple ...

For much of the past decade, virtual reality has struggled with a fundamental contradiction. While visual fidelity has ...