Billboard Latin Music Awards 2025 kicked off at Miami's James L. Knight Center Oct. 23, with Bad Bunny leading the pack of nominees with 27 nominations. See all the celebrities on the red carpet.

Ahead of Super Bowl LX – and after selling off all its Yeezy inventory – Adidas is ramping up a long-term partnership with Bad Bunny, who’s preparing to release his first signature shoe under the brand.

From his Met Gala fashion moments to his concert looks and everything else in between, Bad Bunny's style is truly iconic.

Puerto Rican musical artist Bad Bunny has announced that he’ll be performing at the 2026 Superbowl! The rapper and singer revealed the news on video in front of a dramatic oceanside sunset. The star wore a soft brown suit with a white shirt and straw hat for the occasion and finished the look with a spectacular diamond necklace.

Arriving five years into the ongoing collab, the new sneaker mashes up two iconic runners.

And Bad Bunny, to the surprise and consternation of those of us who don’t closely follow pop music, is, in fact, a global superstar. Tens of millions of people love him. A writer for People magazine said of him, “To say the artist has taken over 2025 is an understatement.”

After avoiding the continental US on his world tour due to ICE, Bad Bunny’s Super Bowl halftime show will be a battleground for the country’s culture wars.

The 31-year-old Latin superstar and 2026 Super Bowl halftime performer maintains homes in Los Angeles and Puerto Rico.