The latest version of Dynamic Logic's AdIndex for Mobile service can now track the impact of ad frequency in mobile as a result of an upgrade to its analytics platform. The new technology provides ...

Many school districts are turning to global-positioning-satellite and radio-frequency tracking systems to follow the movements of their buses.

A new object tracking system for robots from MIT researchers enables units to employ radio frequency identification (RFID) tags to orient themselves.

Google will roll out a feature for its Display & Video 360 (DV360) DSP over the next few weeks that will allow marketers to control ad frequency even when third-party cookies aren’t available. In a ...

The geolocation technology landscape has transformed dramatically since GPS first appeared in consumer devices. From basic car navigation to sophisticated dual-frequency tracking in smartwatches ...

The printed-card manufacturer is offering a dual-frequency tag that supports a combination of LF, HF or UHF passive RFID technologies, while the asset-tracking UHF tags can be custom designed and ...

Researchers who need to track eye movement will have two new solutions to handle that part of their projects. Tobii Pro, a company that caters to academic and business users who need screen-based and ...