A picture-perfect complexion is key for a flawless makeup look. This is where MAKE UP FOR EVER Super Matte Loose Powder ($15.50, originally $31, Sephora.com) comes into play. The cult-favorite offers ...

Lilli Gordon, founder of First Aid Beauty, appears to be onto something with Hello FAB. The superfood-powered skin care that does double duty as makeup bowed in Sephora in January and this month the ...

First Aid Beauty is showing its playful side. Launching this week on Sephora.com, followed by a rollout in January to the company’s physical stores, is Hello FAB, a four-stockkeeping-unit collection ...

a while ago. It was a very successful campaign for MAC. Superfans lined up and purchased nearly everything before casual customers ever got to see any of it. This high-end line is clearly vying for ...