I have great admiration for the work of Daniel Kahneman. He’s an Israeli psychologist whose work with the late Amos Tversky won the Nobel Prize in Economics in 2002, even though neither was obviously ...
Here’s how a CRM system – while distinct from a sales tool – can help create the foundation for successful sales outcomes. CRM builds trust and consistency, forming the foundation for meaningful sales ...
No matter how hard you work, you can’t succeed in the small-business world if you don’t put your customers first. But making the most of customer relationships isn’t easy. Keeping your clientele ...
As CEO of Affinity, Ray’s goal is to bring relationship intelligence to the world because every opportunity begins with a relationship. CRM has become the largest enterprise software category in the ...
The complexity of modern business and the need for quick responses to changing conditions don't allow employees to go through channels anymore. But many companies have a hard time combining ...
What is a CRM system? CRM software is a sales and marketing platform that houses and tracks all lead and client information for a business. These solutions are meant to help manage entire sales ...
Here’s an excellent article from Stuart Goodman, 7 BD Tips for Deepening Relationships with Existing Clients and Prospective New Client Executives. I’ve known Stuart for over fifteen years and he’s ...
Search technology: Some companies will license it, while others build it from scratch. It depends on the egos of executives working at the company. Real-time search and social media have pushed ...
Oracle announced three significant artificial intelligence (AI) overtures with a heightened focus on CRM and service this week at Oracle CloudWorld in Las Vegas. On Tuesday, Oracle released details of ...
Salespeople as a breed are resistant to change, especially when the change affects how they do their jobs. They don't get very far in their field without knowing how to work a prospect, stay in touch ...
The idea that brands can decide how and when to engage their customers – on their terms and according to their rules – is out of date. Attempts to tell customers what to think or how to buy now ...
No matter how hard you work, you can't succeed in the small-business world if you don't put your customers first. But making the most of customer relationships isn't easy. Keeping your clientele ...
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