Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Learn how Google Ads placement targeting works – what it is, where to find it, how to block the junky sites, and whether it’s worth testing.

New Google Ads updates connect web and app activity, providing unified reporting and clearer insight into cross-platform performance.

Remarketing campaigns can drive significant results when executed effectively. This article explores advanced strategies for setting up and optimizing your remarketing efforts for greater ...