If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

So you're thinking of creating an explainer video. How will you produce it? Who will help design it? How much will it cost? There are a lot of questions to answer before creating any video, and ...

Opinions expressed by Entrepreneur contributors are their own. Explainer videos are one of the most potent tools that startups can use to secure seed funding. What? Yes. Explainer videos have emerged ...

Explainer videos have become essential tools for businesses, educators, and content creators looking to simplify complex concepts. With the rise of artificial intelligence, producing high-quality ...

Every company wants to create a viral video, but I’ve got some bad news for you. Even the best videos have no guarantee they’ll ever be as popular as the kid who got bit by Charlie, Dollar Shave Club ...

Videos and motion graphics have become an integral part of many successful marketers’ content strategies. In fact, according to a 2019 survey, 95% of video marketers believe video has helped viewers ...

Having developed marketing video content for more than 20 years, I am always keeping a close eye on emerging trends. Ten years ago, brand films were all the rage. Five years ago, it was whiteboard ...

In today's digital world, people widely use explainer video and screen capture software in content creation and marketing. These users find great utility in using these technological solutions.

A few years ago, while trying to come up with a way to make my assignments more relevant to my students’ lives and to ignite passion in their work, a flurry of “explainer videos” started popping up on ...

It seems like only yesterday that we first heard of Dollar Shave Club, doesn’t it? It might be tough to remember where you first heard about the subscription shaving service—from a friend, a co-worker ...