Murray McCory, who founded the outdoor equipment company JanSport while still in college and whose signature innovation, a lightweight backpack, revolutionized school life for millions of students, ...

Amazon Prime Day offers savings on back-to-school supplies, including the classic JanSport backpack. The JanSport backpack is up to 40% off during Prime Day. The JanSport backpack is highlighted for ...

While many folks are enjoying those lazy last few weeks of summer, parents, grandparents, caregivers and teachers are going into overdrive with one thing on the brain: back-to-school shopping. Sure, ...

If you or one of your little ones will be heading back to school in a matter of days, grabbing a new backpack is a great way to set you up for success this year. Most backpacks are eligible for free ...

Though the return to school may feel like a distant whisper, marketers are already ramping up activity around the critical spending period. JanSport is among them, having recently launched the second ...

Going to school in the '90s took a lot of planning. You had to carefully preselect your writing and coloring tools, carrying cases, snacks... you know, the things every '90s kid had in their JanSport ...

When it comes to sales, a lot of times they fall into two camps: those you maybe wait a beat before pouncing on (knowing there may be greater deals to come), and those that are so good you simply ...

As a participant in multiple affiliate marketing programs, Localish will earn a commission for certain purchases. See full disclaimer below* A durable, functional backpack is key to confidently and ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Though the return to school may feel like a distant ...