Jan 22 (Reuters) - Bacardi has agreed to buy out Patron Spirits International in a deal valuing the top high-end tequila maker at $5.1 billion, highlighting the appetite big drinks groups have for the ...

Long before he ever made tequila, David Rodríguez García was paid to protect it. While Rodríguez is now well-known for being Patrón’s master distiller, in the mid‑1990s he was one of the very first ...

On shelves now and rolling out across global markets this fall, this revitalized design will be reflected across the packaging and bottles of PATRÓN Tequila's core portfolio: Silver, Reposado, Añejo, ...

The tequila category has never been more crowded. Over 700 new entrants have launched since 2019, celebrity-owned brands have flooded the market, and consumer preferences are shifting faster than ever ...

It’s not easy to get to where they make Patrón tequila. The Hacienda — a sprawling campus of Spanish colonial buildings encompassing the distillery, bottling plant and world headquarters of this ...

Patrón's newest premium tequila may also be its most old-fashioned. Visitors to the brand's distillery in Jalisco, Mexico, have long heard how its core line of tequilas is a blend of two different ...

Patrón Tequila, and France’s renowned crystal producer Lalique, have announced that they will unveil on July 24, National Tequila Day, the latest expression in their remarkable collaboration: Patrón ...