Researchers have created a novel protein-based gel as a potential ingredient in sustainable and high-performance personal skincare products (PSCPs). This protein-based material, named Q5, could ...
Life science companies are tapping into artificial intelligence (AI) to improve how they work, transforming the way they handle data and approach product research and development. They’re using AI to ...
Marketers have long used science claims to sell consumer products ranging from shampoo to sound systems. But new research shows that if the product being sold is associated with indulgence or pleasure ...