The 2026 World Cup is generating over $10.5 billion in ad spend, showcasing a dynamic shift in marketing strategies. Here, 10 ...

For the first time in a generation, Mexican fans have the opportunity to watch their national team compete on home soil at the FIFA World Cup 2026™.

Rexona has launched a new ‘whole body’ deodorant and has launched a ballsy, cheeky, innuendo-filled campaign via Mindshare to spruik it. Talking to Aussies in the same language they use to describe ...

Rexona has executed a consumer stunt in Sydney’s Macquarie Shopping Centre and used the footage of shoppers’ reactions to form a new series of online videos tying into Rexona Invisible Dry, the ...

Rexona is bringing football fever onto Singapore’s MRT network with the launch of the “Coolest football moments museum train”, an immersive six-cabin moving gallery created in celebration of its FIFA ...

I brought you with me to the Rexona Glow For It Stage launch, where their new collab with GIDLE kicked off a global dance ...

Rexona has produced a short film to start its campaign for the 2026 World Cup. The 90-second film includes football stars Vini Jr., Enzo Fernández, Cole Palmer, Santiago Gimenez, Christian Pulisic, ...

Unilever's Rexona has tapped onto South Korean girl group (G)I-DLE in its newest campaign, unveiling a landmark collaboration. The campaign, dubbed #GLOWFORIT, introduces the brands new Vitamin Bright ...

Unilever Nigeria Plc has officially announced the winners of the Rexona FIFA World Cup 2026™ Consumer promotion, giving loyal consumers of its leading deodorant brand, Rexona, the chance to experience ...

The makers of Rexona, the deodorant identified by retailers and police as the product most abused by Queensland children, says it is aware five deaths across two states have been linked to the misuse ...