Players of Roblox are able to purchase Robux in-game via the in-game store on their chosen platform; mobile, Xbox, PlayStation, and PC.

Ikea is hiring people to serve meatballs in Roblox Ikea is now hiring what it calls ‘Co-Workers’ to staff up its new virtual store in Roblox, the game creation platform aimed largely at children.

IKEA announced that it will launch "The Co-Worker Game," a virtual version of its store on Roblox, and will hire 10 people for this virtual job.

Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration in its real-world stores.

Skechers is bringing its brand to new audiences with a virtual store in Roblox and co-branded collection with tractor brand John Deere.

Roblox is home to tens of millions of daily users and user-generated experiences, casting a clear shadow on Meta’s own social VR platform, Horizon Worlds.

Deepening its relationship with Roblox, Forever 21 unveiled the F21 Metaverse Collection, the retailer’s first metaverse-inspired fashion collection, in celebration of its first year on Roblox ...

Vans refreshes Roblox activation with ‘phygital’ maneuver To drive traffic to the space, which reached 100 million visits last year, the brand is dropping a virtual version of a new shoe prior ...

Swedish furniture company, IKEA announced that it is looking for real people to work at their virtual store on Roblox at the end of June.