We might be seeing more watches in Rolex boutiques by 2030. Swissinfo.ch reported on Wednesday that Rolex plans to build a new production site in Switzerland at a cost of about $1 billion (CHF 1 ...
The building is expected to be completed in 2029 Approval for the site is still ongoing in Bulle, Fribourg's parliament Rolex currently operates four facilities in Switzerland Rolex is set to build a ...
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Rolex is cracking down on flippers using their own tactics
Rolex spent years watching speculators turn its steel sports models into lottery tickets, but the balance of power is shifting. The brand is now using data, pricing and distribution levers that look a ...
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The Weirdest Rolex Watches Ever Made (From the IYKYK 1955 Cloisonné to One-Off Royal Timepieces)
The accuracy of the watches was a plus because at that time Rolex didn’t actually own a factory [eg: it assembled watches from specialist Swiss suppliers rather than producing its own movements or ...
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