Shampoo just for men? The idea, until now, has gotten about as much attention from hair-care marketers as soap operas get from men during the Super Bowl. But hair-care giant Unilever is about to ...
Newly independent Suave doubles down on innovation, bringing salon-worthy formulas, trending ingredients, and indulgent scents—all at unbeatable prices From next-gen hair bonding technology to ...
Suave’s modernization push taps product innovation and a fresh take on marketing to woo younger consumers (including men), just as ‘drugstore’ beauty enjoys a sales wave. Even a 90-year-old brand can ...