The NFL’s 2025-2026 season is days away from starting, but NBCUniversal has already scored an important touchdown. The Comcast-backed media conglomerate confirmed on Wednesday what has been one of the ...

The stage is set for an all-out superstar showdown, and we’re not talking about the on-field action. With Super Bowl LIX exploding onto television screens on Sunday 9 February, the Philadelphia Eagles ...

For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second spot got up to about $8 million in the weeks leading up to the game.

Eli Manning and Odell Beckham Jr. recreated the famous lift scene on TV. — -- During a Super Bowl nail-biter that had fans on both sides holding their breath at every yard gained, it was a ...

Super Bowl ad prices are only going in one direction, and that’s up. According to a recent report by Bill Bradley in Adweek, NBC, the network that will broadcast the upcoming Super Bowl in February ...

Giving perspective to how much the TV season depends on sports -- particularly the NFL -- NBCUniversal says it has sold 90% of its ad inventory in the football league's upcoming regular-season and ...