The Golden State Valkyries have unveiled their long-awaited violet jerseys for the 2026 WNBA season. Women's Fastbreak on SI got an exclusive first look and an interview with team President Jess Smith ...

With a movement and strap bathed in a striking purple hue, the new Defy 21 Ultraviolet from Zenith makes a bold aesthetic statement, but it’s the rationale for the color choice that watch lovers will ...

The big question now is what Google will choose to name the phone’s third color. Last year’s Pixel 3 came in “just black,” “clearly white,” and “not pink,” while the year before the company also ...

Truist Financial Corp. has unveiled a purple color scheme and a new logo for the merger of BB&T Corp. and SunTrust Banks Inc.

On the same day as it announced its updated Switch console, Nintendo has also revealed a pair of new Joy-Con color options. One sports a combination of blue and neon yellow, and the other is neon ...

Spiritale opened pre-orders for a new figure of Bridget from Guilty Gear Strive based on her purple alternate color scheme. The new 1/7 scale figure costs 24,970 yen (or about $158.15) and it is ...