Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.

Brand loyalty isn't dead, but it is evolving. At Digital Silk, we've worked with hundreds of growing brands across industries ...

Cruise Hive has another weekly news update for you, including ship problems, opening of Celebration Key, Carnival's loyalty ...

The once humble loyalty program where repeat customers received an occasional free coffee has evolved into an $8bn powerhouse ...

Carnival's elimination of lifetime loyalty status has long-time cruisers furious. Comments from their brand ambassador ...

Most consumers say they want better discounts, according to a Kobie survey.

Loyalty isn’t about how much credit someone uses. It’s about how often they engage with your brand—and how you respond.

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

With the launch of Club JSX, travelers can earn rewards while flying in comfort on JSX's public charter flights.

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits that go beyond the occasional coupon.

RaceWay has launched a customer loyalty program, RaceWay Rewards, in partnership with Par Technology Corp., to deliver ...

Carnival Cruise Line is replacing its longtime loyalty program with Carnival Rewards, a flexible, points-based system launching in 2026.