Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after

Shein has partnered with Reliance Retail, owned by Mukesh Ambani. The Shein India Fast Fashion app is now accessible on both Google Play Store and Apples App Store.

The app is available on Android and iOS, initially catering to customers in New Delhi, Mumbai, and Bengaluru, with a nationwide rollout planned soon.

Chinese fast fashion major Shein has reportedly made a comeback to India through a partnership with Reliance Retail nearly five years after the app was banned amid diplomatic tensions between New Delh

Shein, the Chinese fast-fashion brand, returns to India after a five-year ban, partnering with Reliance Retail. This deal ensures data security with all customer data stored in India, addressing previous security concerns.

Shein was among several Chinese apps banned by the Indian government in 2020 due to concerns over data security and national interest.

Shein India is now operated and managed by Isha Ambani-led Reliance Retail, which already runs the fashion e-commerce platform Ajio and offline outlets under Reliance Trends

Shein, the global fast-fashion brand, has made its return to India with a dedicated mobile app, nearly five years after being banned in 2020. The app, launched by Reliance Retail, is now available on Android and iOS,