Customize your teen’s YouTube experience with new parental controls. Set Shorts time limits, use the signup experience, and discover high-quality teen content.

This generation of tweens and teens has grown up online, and it’s where they go to learn, laugh, and connect. Every family has a different approach to how they use technology, access the internet and ...

Editor's note by Neal Mohan, Chief Product Officer: For creators, building a business isn’t a one-size-fit-all approach. Some may gravitate towards tools like channel memberships while others may ...

Since the earliest days of YouTube, we've had Community Guidelines to establish what's allowed on our platform. These rules of the road gave rise to creative expression while prioritizing the ...

YouTube celebrated its 20th birthday this year, and while a lot has changed over the years, one thing has stayed consistent: Pop culture continues to be defined by the ways creators and fans use video ...

Recommendations drive a significant amount of the overall viewership on YouTube, even more than channel subscriptions or search. As my family shows, there’s an audience for almost every video, and the ...

For years, YouTube’s fans have been telling us they want more—more choice when watching their favorite content, more ways to support their favorite creators and, above all, the option to watch their ...

A little over 15 years ago, I visited a company with an interesting take on digital video. As I walked through YouTube’s small offices above a pizza parlor, I could see the promise of the platform.

Editor's note by Neal Mohan, Chief Product Officer: Bringing Shorts to our community has transformed the way people create and watch video on YouTube. When we introduced this new format, we optimized ...

Black creators have played an important role in shaping the culture on YouTube. From fashion and comedy to politics, learning and wellness, these creators have propelled our platform forward. Over the ...

YouTube Shorts offers a dynamic and engaging way to connect with audiences in bite-sized bursts. If you're ready to dive into the world of vertical video, here's your guide to getting started with ...

Earlier this year, YouTube’s Culture & Trends Team studied the increasingly impactful role that fan culture plays in digital media. The report found that fans are no longer just consuming content, ...