Moeller, who has led the company since 2021, will move into the role of executive chairman.

For Gen Z, coffee is self-expression, says Mitali Maheshwari, Head of Product and Marketing at Tata Starbucks. From ...

Amul’s India journey is a case study in inclusive growth, nation-building, and branding excellence. From fighting ...

What goes into nurturing a mega brand? The Vice President - Brand for Swiggy (as well as Instamart) deciphers the creation of ...

This Lipstick Day, Hilary Rhoda launches a thought-provoking campaign titled Kyun Nahi?, challenging long-held societal ...

The campaign offers a digital product demo and targets Gen Z users, aiming to engage them beyond traditional marketing ...

Deepak Mann has been appointed as the national strategy head for PHD Media (Part of Omnicom Media Group). Mann brings over 21 ...

This new technology is set to revolutionise advertising by enabling brands to anticipate consumer needs, personalise ...

For now, McDonald’s seems to be placing its bet where the gap is widest. The slice may be new, but the message is clear.

With new packaging, revamped positioning, and increased consumer involvement, the 195-year-old brand is modernising to stay relevant in India's rapidly changing spirits sector.

The clarification follows a directive from the MIB, which ordered the blocking of 25 OTT platforms for allegedly hosting ...

Experts from the media, advertising, marketing, and creative fraternity believe that the reboot presents a fair experimental opportunity for the Kyunki brand.