Companies including Amazon, Starbucks, McDonald's, and Google are participating in relief efforts for the Los Angeles fires.

Amazon’s entertainment divisions, along with several other units of the tech giant, are committing $10 million to L.A. wildfire relief efforts. The pledge comes during the ongoing donation of essential items via the company’s Disaster Relief hubs.

The tech giant has donated over 145,000 essential items to 17 local organizations working on wildfire response

As wildfires have raged in Los Angeles County, employers and employees alike have had to confront a difficult balancing act between job obligations and their safety.

Comcast and Netflix each pledged to donate $10 million to support Los Angeles area wildfire disaster relief and recovery efforts.

The donation comes from the company's entertainment division, which includes Amazon Music, along with Ring and Whole Foods Market.

Many of the largest streaming services in the US will broadcast a concert to raise money for victims of the wildfires in Los Angeles, a show headlined by stars such as Billie Eilish, Lady Gaga and the Red Hot Chili Peppers.

The Los Angeles premiere of Jennifer Lopez’s film “Unstoppable,” produced by her now ex-husband Ben Affleck, was canceled on Tuesday due to the raging fire and wind activity burning through the city. The event was supposed to be held at the DGA Theater but was abruptly called off in the eleventh hour.

Sony, Amazon, Discogs and more music companies are pledging millions of dollars in relief for victims of the L.A. fires.

Local TV news broadcasts were the video go-to for residents seeking immediate information on the crisis that engulfed the region. Anchors and correspondents have spent hours in the field and on the air providing life-saving details about evacuations and damage,

Disney and Warner Bros. Discovery commit $15 million while Amazon, Netflix and Comcast add $10 million, Sony chips in $5 million while Paramount and Fox contribute $1 million.