Nike unveiled its first hijab for Muslim female athletes this week after more than a year in development with plans to begin selling the head covering in early 2018. The Pro Hijab, which is expected ...

Athletic apparel giant Nike doubled down on its decision to use transgender influencer Dylan Mulvaney in marketing campaigns to promote the company's female clothing. In a pinned comment to Nike's ...

Need new sneakers? Looking for some supportive leggings to help you get through your next yoga class? If you want athletic wear, now is a great time to shop. Nike is having a Women’s Week sale and ...

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One of the key growth strategies outlined by sports giant Nike to achieve its stated target of $36 billion in annual revenues by fiscal 2017 is growing its women’s business. To this end, the company ...

Transgender influencer Dylan Mulvaney has secured another major partnership deal, days after Bud Light was criticized for partnering with her. Mulvaney, an actor and comedian who has been documenting ...

NIKE Inc’s. NKE first-quarter fiscal 2026 results show progress in rebuilding momentum, though performance remains uneven ...

“I think for a long time athletic brands said, ‘We can just shrink it and pink it and that will be good enough for the female consumer.’ And good enough is not good enough anymore.” “Athleisure wear ...

Nike has a long history in the running world. The brand, originally known as Blue Ribbon Sports, began in the 1960s when Bill Bowerman, a University of Oregon runner, sold shoes out of his car. In the ...

Nike is the world's leading supplier of athletic apparel and footwear, which generated $39 billion in revenue last year. Even with a mature business, Nike considers itself a growth company as it looks ...

Nike's business is on fire. The company is the biggest player in the athletic apparel market, with $28 billion in annual sales. Nike has plans to grow the business even larger by focusing on a few key ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Brand Finance, the London-based valuation and strategy ...