Sega’s ‘Sonic the Hedgehog’ Sets Multiyear Licensing Deal With International Olympic Committee

Sega Corporation and the International Olympic Committee have joined forces for a new multi-year agreement for "Sonic the ...
Bleeding Cool

Sonic The Hedgehog Becomes Part Of Olympics Branding

The International Olympic Committee has teame dup with SEGA to bring Sonic the Hedgehog to the Olympics in a new branding ...
Shacknews

Sega signs multi-year deal for Sonic x Olympics collaboration

Sonic the Hedgehog isn’t quite done with the Olympics, as Sega and the International Olympics Committee (IOC) have inked a ...
The Outerhaven on MSN

SEGA Makes New Sonic The Hedgehog Deal With Olympic Committee

It appears that Sonic the Hedgehog is going back to the Olympics, as SEGA has made a new deal to bring merch and more to life ...