Brandon Graham has come out of retirement to rejoin the Philadelphia Eagles. The 37-year-old defensive end initially retired ...

In October 2025, a rumor circulated that The Coca-Cola Co. threatened to pull its sponsorship of the upcoming Super Bowl over the announcement that Puerto Rican rapper Bad Bunny w ...

Ferrero North America plans to spend more than $100 million on marketing campaigns tied to the Super Bowl and World Cup next year. The confectioner's parent company has been pushing further into the U ...

The Jaguars, Broncos and Patriots had statement victories in Week 5. How they follow up will determine if they’re ready to be real contenders.

Midway through the Packers-Cowboys game on Sunday appeared a 23-second commercial. Like all things Benito Ocasio Martinez, it was deceptively simple. The video begins close in on the face of the ...

Jim Beam whiskey, Belvedere vodka and Glenmorangie Scotch are among the major alcohol brands that are racing to ink sponsorship deals with Formula One, as the motor racing league draws in a ...

With Super Bowl LX scheduled for Feb. 8 at Levi’s Stadium in Santa Clara, Calif., the Pro Bowl flag football game will be ...

Disney plans to hold three different events as part of its upfront sales process, guiding advertisers through its ad-tech, ...

Reggaeton superstar Bad Bunny will headline the 2026 Super Bowl halftime show. Bad Bunny, 31, was the most-streamed artist globally on Spotify from 2020 through 2022. The Puerto Rican performer also ...

Although the 2025 NFL regular season kicked off nearly a month ago, football fans are already looking ahead to the NFL's annual championship game, the ever-so-popular Super Bowl. Like in past years, ...

Bad Bunny has been announced as the Super Bowl 2026 halftime show performer. The Puerto Rican superstar previously appeared as a guest during the 2020 halftime show. Boston Mayor Michelle Wu declared ...

Bad Bunny was unveiled as the 2026 Super Bowl halftime show performer last week, sparking a mix of excitement and displeasure from different segments of the American public. While many of the Puerto ...