Google’s Search Off the Record podcast covered the topic of Core Web Vitals (CWV), noting that while it’s a ranking factor it’s not so important that improving it will improve search visibility. The ...

Google updates often drive fear into the hearts of every SEO and marketing team across the globe. The most recent update in July 2021 has certainly rocked everyone's world, yet the focus is still on ...

Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility. Semantic HTML gives meaning and structure to web ...

Google's Danny Sullivan said on Friday, "We don’t confirm any of the things [page experience or core web vitals] as a direct ranking factor." He added, "But to reiterate we look at many things not one ...

The role of click-through rate (CTR) in SEO has been debated for many years. Several industry studies have asserted that CTR is a ranking factor – a claim that’s been ardently denied by many Googlers.

Google's John Mueller said it again, he said on LinkedIn, "We've been pretty clear that Core Web Vitals are not giant factors in ranking, and I doubt you'd see a big drop just because of that." Google ...