Sidemen charity match proves importance of entertainment in sport
On Saturday afternoon at Wembley Stadium, 90,000 fans packed out the home of football for a charity match featuring online ...
Influencer match to dwarf Carabao Cup final between Liverpool and Newcastle as stunning figures revealed
The Sidemen Charity Match hit eight million live views on YouTube, nearly double the amount expected for Sunday’s Carabao Cup final. Liverpool and Newcastle will go toe-to-toe at Wembley ...