Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.

Brand loyalty isn't dead, but it is evolving. At Digital Silk, we've worked with hundreds of growing brands across industries ...

Cruise Hive has another weekly news update for you, including ship problems, opening of Celebration Key, Carnival's loyalty ...

Loyalty isn’t about how much credit someone uses. It’s about how often they engage with your brand—and how you respond.

The once humble loyalty program where repeat customers received an occasional free coffee has evolved into an $8bn powerhouse ...

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

Most consumers say they want better discounts, according to a Kobie survey.

Learn how modern loyalty programs are evolving to foster deeper customer relationships through personalization, seamless ...

With the launch of Club JSX, travelers can earn rewards while flying in comfort on JSX's public charter flights.

RaceWay has launched a customer loyalty program, RaceWay Rewards, in partnership with Par Technology Corp., to deliver ...

RaceWay, which operates more than 240 stores in 11 states, has launched its first-ever loyalty program, RaceWay Rewards.

Valor Oil-operated Hop Shop Convenience Store has revamped its loyalty program by eliminating tiers. Under the new program, ...