Unprecedented AI developments dominated this year, as investors poured millions into both AI-powered and human-centric tools ...
Girl power, sport as an advertising platform, the influencer-led rise of hybrid storytelling and AI as a workplace necessity ...
Industry players tell us why D2C brands are building traffic by behaving less like advertisers and more like digital creators ...
The industry body’s latest report outlines the cultural, technological and media shifts set to shape Australian marketing in ...
Adapt your content strategy for traditional search and emerging AI experiences through audience insight, originality, and ...
With the rapidly changing creator economy, raw talent is no longer sufficient. To succeed in an oversaturated digital ...
A privacy advocacy group, noyb, filed complaints to Austria's data protection authority on Wednesday against TikTok, Grindr and AppsFlyer, alleging these companies breached regional privacy laws, ...
The platform is hoping to carve out real credibility in the increasingly competitive luxury resale market by leaning into its ...
Kim Kardashian’s Skims livestream in December drew 30,000 concurrent viewers, validating TikTok’s push to bring China’s ...
Sophie von Mensenkampff, EMEA Marketing Manager, Visibrain TikTok has become a platform of major importance for brands across ...
TikTok will give brands additional ad-performance measurement capabilities through an extended partnership with DoubleVerify, ...
Traditional search rewarded the brands that could win the click. In an AI-first environment, your goal is to earn a place in ...
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