In addition to the hyped debut of the Land-Dweller and its integrated bracelet, Rolex also launched another new bracelet ...

The new Rolex Oyster Perpetual Land-Dweller has stolen the show at Watches and Wonders 2025, but there are some sneaky new releases from the brand that we’d love to draw ...

We’re just a couple of weeks out from Watches and Wonders Geneva, the watch industry’s biggest and most influential annual trade show. Dozens of major brands exhibit at the show every year, but when ...

Among Rolex’s biggest flexes as a watchmaker is the fact it invented the first waterproof wristwatch, the Oyster, back in 1926. The Oyster Perpetual—a family of simple-yet-versatile sports watches ...

Watches and Wonders is right around the corner, which means Rolex is about to break the internet again. We’re just a couple ...

Then you’ll want to snap up the new Rolex Oyster Perpetual Deepsea Challenge. Announced on 1 November, the watch is rated to a frankly astonishing depth of 11,000 metres (39,090 feet ...