Apple is stepping up its AI investments and also reallocating employees as it tries to catch up with rivals such as Google, OpenAI, and Microsoft amid growing competition.

While some may say that “Apple doesn’t acquire big companies like that,” today, CEO Tim Cook offered a different perspective.

Speaking to investors during Thursday's earnings call, Tim Cook didn't appear worried that advancements in AI could replace the iPhone.

Apple CEO Tim Cook announced that the tech giant is prepared to boost spending on artificial intelligence, including building more data centers and pursuing acquisitions, signaling a shift from its ...

Phone revenue led the charge, climbing 13% to $44.58 billion, contributing nearly all the growth in the quarter and beating forecasts ...

The landmark valuation is the latest sign of growing bullishness about an AI investment boom that market watchers believe is still in the early stages.

The company also has been staging a comeback in China, a market where local phone brands have made inroads with consumers. Services were another bright spot, topping Wall Street projections.

Reddit Swings to Second-Quarter Profit as AI-Driven Improvements Boost Ad Revenue Reddit's AI-driven advertisements have helped the company draw in more business, pushing revenue up 78% to $499.6 ...

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SAN FRANCISCO (AP) — Apple shook off a thicket of tariffs and a botched entry into artificial intelligence to accelerate its revenue growth during its springtime quarter, but the trendsetting tech ...