Imagine you’re about to choose a house for you and your family. You have two options: a standard house from a residential ...

The highly anticipated App Promotion Summit London is set to make a dynamic return to The Brewery on Thursday, April 24th, ...

Entravision, a leading media and advertising technology company, is pleased to announce the appointment of Jamil Downey as ...

Discover how to find high-value mobile gaming users. Learn strategies to balance marketing costs, user value, and revenue ...

Can relevant advertising and consumer privacy co-exist? Absolutely. More importantly, consumers know they can — and demand ...

Re-engaging iOS users remains one of the most effective ways to generate in-app revenue,  even after the rollout of Apple’s ...

The finance app industry is a multi-sector behemoth with thousands of businesses new and old trying to make financial ...

Before Tinder, Match was the market leader in the dating industry. Launched in 1995, it quickly established itself as the ...

During a recent webinar, our team polled a large audience of marketers, inquiring what per cent of their paid search budget ...

Games are the most popular app category on both app stores, accounting for about 59 percent of the consumer spending on app ...

New Year, New You!”—it’s the mantra that motivates millions to search the App Store for new finance apps after the holidays, ...

Master A/B testing to optimize campaigns, increase conversions, and make smarter marketing decisions with this free guide.