Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates ...

Google announced that Gemini can now respond to your local questions with local results in a "rich, visual format." Google will visually lay out the local results to include photos, ratings, and ...

Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for ...